Interesting story about the EKR team
The boss, Mr. Li, is the person in charge of a well-known domestic car seat cover manufacturer. Once their team went on a business trip to Los Angeles, California, they got off the plane and took an Uber at night. After getting in the car, Mr. Li habitually observed the environment inside the car and suddenly discovered that the taxi's seat covers were of fine workmanship, stylish design and extremely comfortable, which surprised him. Upon closer inspection, he discovered that the seat cover was actually produced by his own company and had the company's logo printed on it. It turns out that their company has always focused on product quality and overseas market expansion, and this seat cover is a product they specially designed and exported to adapt to the international market. Seeing it being widely used in foreign countries, Mr. Li is full of pride and relief. This unexpected encounter not only verified the international competitiveness and market demand of their products, but also further strengthened Mr. Li's determination to continue to optimize product quality and expand overseas markets.
After returning to China, he immediately organized a team to conduct in-depth research on existing products, and at the same time encouraged increased investment in research and development, striving to provide more high-quality, high-comfort car seat cover products to global users in the future.